后冬奥时代河北省冰雪旅游文化外宣材料英译现状调查及对策研究  

Research on the Current Situation and Countermeasures of English Translation of Cultural Publicity Materials for Ice and Snow Tourism in Hebei Province in the Post Winter Olympics Era

作　　者：田丽丽[1] TIAN Lili(School of Foreign StudiesTangshan University,Tangshan Hebei 063000,China)

机构地区：[1]唐山学院外国语学院,河北唐山063000

出　　处：《冰雪体育创新研究》2024年第10期65-67,共3页Research on innovation of ice snow sports

基　　金：2022年度河北省社会科学发展研究课题《后冬奥时代河北省冰雪旅游文化外宣材料翻译研究》(20220202412)。

摘　　要：冬奥会的成功举办点燃了国内外游客冰雪运动的热情。河北省冰雪旅游文化外宣材料的英译质量直接影响国际游客获取冰雪旅游文化信息的便利程度。在对河北省冰雪旅游文化网络媒介英语软环境建设现状和河北省冰雪旅游文化外宣材料英译现状进行调查分析的基础上,针对河北省冰雪旅游文化外宣材料英译过程中现存的问题提出相应的对策和建议。The successful hosting of the Winter Olympics has ignited the enthusiasm of domestic and foreign tourists for ice and snow sports.The quality of English translation of promotional materials for ice and snow tourism culture in Hebei Province directly affects the convenience for international tourists to obtain information on ice and snow tourism culture.Based on the investigation and analysis of the current situation of English soft environment construction in the network media of ice and snow tourism culture in Hebei Province and the current situation of English translation of ice and snow tourism culture promotional materials in Hebei Province,corresponding countermeasures and suggestions are proposed to address the existing problems in the English translation process of ice and snow tourism culture promotional materials in Hebei Province.

关 键 词：冬奥会 河北省冰雪旅游文化 外宣材料 英译 

分 类 号：C895[社会学—统计学]