电子商务类专业职业教育数字化转型价值、表征及优化路径  

The Value,Representation and Optimization Path of Digital Transformation in Vocational Education for E⁃commerce Majors

作　　者：张敏[1] 史一鸣 杨阁 ZHANG Min;SHI Yi-ming;YANG Ge(Anhui Business College,Wuhu Anhui 241002,China;Nanjing University of Aeronautics and Astronautics,Nanjing Jiangsu 210016,China)

机构地区：[1]安徽商贸职业技术学院,安徽芜湖241002 [2]南京航空航天大学,江苏南京210016

出　　处：《吉林工程技术师范学院学报》2024年第3期33-39,共7页Journal of Jilin Engineering Normal University

基　　金：安徽省职业与成人教育学会教育规划课题(Azcj2022135);安徽商贸职业技术学院校级质量工程项目(ZL2023016)。

摘　　要：职业教育数字化升级改造是教育数字化变革的要求,也是增强职业教育适应性的重要举措。随着电子商务行业新业态、新模式的出现,越来越多的岗位包含了数字化技能,所需人才数字化技能的界定范围不断上移。电子商务类专业职业教育数字化转型主要体现在以数字技术引领电子商务类专业建设“范式革命”和以数字资源促进电子商务类专业人才培养“升级改造”等方面。为此,本文提出电子商务类专业职业教育数字化转型的优化路径:评估专业数字化匹配度,强化专业动态管理;强化人才培养与产业需求对接,增强职业教育适应性;构建数字化课程支撑系统,强化数字技术教育;构建数字化实习实训系统,强化实训职业体验;构建数字技能评估体系,持续推动教学环节变革等。以期为电子商务类专业职业教育数字化转型的研究与实践提供一些参考。The digital upgrading of vocational education is the requirement of the digital transformation of education,and it is also an important measure to enhance the adaptability of vocational education.With the emergence of new formats and models in the e-commerce industry,more and more positions contain digital skills,and the definition of digital skills required by talents is constantly moving up.The digital transformation of e-commerce professional vocational education is mainly reflected in the“paradigm revolution”of e-commerce professional construction led by digital technology and the“upgrade and transformation”of e-commerce professional talent training promoted by digital resources.Based on this,the optimization path of digital transformation of e-commerce professional vocational education is proposed:evaluate the digital matching degree of majors to strengthen the dynamic management of majors;strengthen the connection between personnel training and industrial demand to enhance the adaptability of vocational education;build digital curriculum support system to strengthen digital technology education;build a digital practical training system to strengthen the professional experience of practical training;construct the digital skills evaluation system to continuously promote the reform of teaching links,etc.,in order to provide some references for the research and practice of digital transformation of e-commerce professional vocational education.

关 键 词：职业教育 电子商务类专业 数字化转型 

分 类 号：G710[文化科学—职业技术教育学]