基于具身认知理论的海丝文化沉浸式体验设计  

IMMERSIVE EXPERIENCE DESIGN OF MARITIME SILK ROAD CULTURE BASED ON EMBODIED COGNITION THEORY

作　　者：李芷萱[1] 赖正文 LI ZHIXUAN;LAI ZHENGWEN

机构地区：[1]广州航海学院数字媒体与交互设计学院

出　　处：《设计》2024年第16期22-25,共4页Design

基　　金：广东省教育科学规划项目(2023GXJK452);广州市高校科研项目(202235363);广州市质量工程项目(2022JXGG099)。

摘　　要：基于具身认知理论,结合虚拟现实技术,探索海丝文化沉浸式体验设计方法,为传承和发展中国传统海洋文化提供新思路。从具身认知的视域,选择海丝文化中具有代表性的郑和下西洋故事为主线,在HTCVIVE设备的展示条件约束下,分析并设计相关的叙事情节、虚拟场景和核心交互,最后进行体验实践和可行性验证。研究首次整合具身认知理论、虚拟现实技术与海丝文化,通过视觉、听觉、触觉等多感官维度,设计并实现了一套基于郑和下西洋历史的沉浸式体验方案。通过实践验证,该设计能有效促进用户情感共鸣,并加深对海丝文化的理解和认知,为传承和弘扬传统海洋文化提供了一种经济且有效的新思路。Based on the embodied cognition theory and combined with virtual reality technology,this study explores the design method of immersive experience for Maritime Silk Road culture,aiming to provide new ideas for inheriting and developing China’s traditional maritime culture.From the perspective of embodied cognition,this study selects the representative story of Zheng He’s voyages to the Western Seas in Maritime Silk Road culture as the main line.Under the constraints of the display conditions of HTC VIVE equipment,relevant narrative plots,virtual scenes,and core interactions were analyzed and designed.Finally,experience practices and feasibility verifications were conducted.This study is the first to integrate embodied cognition theory,virtual reality technology,and Maritime Silk Road culture.Through multi-sensory dimensions such as vision,hearing,and touch,an immersive experience scheme based on the history of Zheng He’s voyages to the Western Seas was designed and implemented.Verified through practice,this design can effectively promote users’emotional resonance and deepen their understanding and cognition of Maritime Silk Road culture,providing an economical and effective new approach for inheriting and promoting traditional maritime culture.

关 键 词：具身认知 海上丝绸之路 沉浸式体验 虚拟现实 传统文化 

分 类 号：TP391.9[自动化与计算机技术—计算机应用技术]