青年对自动驾驶汽车的接受度及影响因素分析  

An Analysis of Young People s Acceptance of Autonomous Vehicles and Influencing Factors

作　　者：吴新慧[1] 戴红玉 WU Xinhui;DAI Hongyu(School of Law,Hangzhou Dianzi University,Hangzhou Zhejiang 310018,China)

机构地区：[1]杭州电子科技大学法学院,浙江杭州310018

出　　处：《杭州电子科技大学学报(社会科学版)》2025年第1期41-51,58,共12页Journal of Hangzhou Dianzi University:Social Sciences

基　　金：国家社会科学基金项目(23BSH033)。

摘　　要：自动驾驶是一项复杂且具有颠覆性的技术,公众接受状况会影响技术应用与发展。研究通过大数据分析和统计模型的混合分析,探讨青年人对自动驾驶汽车的接受度问题。研究发现,青年对自动驾驶汽车的态度喜忧参半,消极态度略高于积极态度。一方面,青年人肯定技术带来的安全、效率和舒适;另一方面,也担心技术带来数据泄露、系统安全性等风险。感知风险、感知易用性、感知有用性以及信任都显著影响青年对自动驾驶汽车的接受度,信任起到中介作用。青年人对自动驾驶汽车的态度比中老年人更积极,更愿意接纳自动驾驶汽车,青年人比中老年人更多关注风险。青年人对自动驾驶汽车技术的态度既不是盲目的乐观,也不是一味的悲观,而是客观保持必要怀疑;在未来自动驾驶汽车发展过程中,需要降低软、硬件、环境、数据层面的风险提升公众信任水平;以“有意义的人类控制”解决责任划分问题。Autonomous driving is a complex and disruptive technology,and public acceptance plays a significant role in its application and development.This study explores the acceptance of autonomous vehicles among young people through a mixed analysis of big data and statistical models.The research finds that young people s attitudes toward autonomous vehicles are mixed,with slightly more negative than positive attitudes.On one hand,young people recognize the safety,efficiency,and comfort brought by the technology;on the other hand,they are concerned about risks such as data leakage and system security.Perceived risk,perceived ease of use,perceived usefulness,and trust all significantly affect young people s acceptance of autonomous vehicles,with trust serving as a mediating factor.Compared to older generations,young people have a more positive attitude toward autonomous vehicles and are more willing to embrace the technology,though they are also more concerned about risks.The attitudes of young people toward autonomous vehicle technology are neither blindly optimistic nor fearfully pessimistic,but rather objectively skeptical.In the future development of autonomous vehicles,it is necessary to reduce risks at the software,hardware,environmental,and data levels to improve public trust,while addressing the issue of responsibility allocation through“meaningful human control.”

关 键 词：青年 自动驾驶汽车 信任 接受度 

分 类 号：G31[文化科学]