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作 者:孙璐 Sun Lu(TikTok-Global Revenue Management,New York City,New York 10036,USA)
机构地区:[1]抖音海外(TikTok)全球收入管理部,美国纽约10036
出 处:《中国商论》2025年第5期31-34,共4页China Journal of Commerce
摘 要:本文深入探讨了数字技术与实体经济深度融合对传统产业转型升级的赋能作用,通过阐述数实融合的概念,分析其对传统产业在生产效率提升、产品升级、服务创新及产业链协同等方面的影响,揭示了数实融合带来的巨大机遇与挑战,提出了促进数字技术应用的产业基础设施建设、创新数字技术与传统产业融合的商业模式、加强数字技术人才的培养与引进等具体策略,以期为传统产业转型升级提供有力支持。This paper discusses in depth the enabling role of the deep integration of digital technology and the real economy on the transformation and upgrading of traditional industries,analyzes its impact on traditional industries in terms of productivity improvement,product upgrading,service innovation and industry chain synergy by elaborating the concept of digital-real integration,reveals the great opportunities and challenges brought by digital-real integration,and puts forward proposals on the construction of industrial infrastructure for the promotion of the application of digital technology,the innovation of business model for the integration of digital technology and traditional industries,the strengthening of the cultivation and introduction of digital technology talents,and other concrete measures to promote the application of digital technology.It puts forward the construction of industrial infrastructure to promote the application of digital technology,the innovation of digital technology and traditional industry integration business model,and the enhancement of the cultivation and introduction of digital technology talents and other specific strategies,with a view to providing strong support for the transformation and upgrading of traditional industries.
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