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作 者:黄跃明 HUANG Yueming(Hebei Vocational University of Industry and Technology,Shijiazhuang 050091,China)
机构地区:[1]河北工业职业技术大学,河北石家庄050091
出 处:《食品安全导刊》2025年第10期165-167,共3页China Food Safety Magazine
摘 要:数字化艺术符号兼具艺术美感与高效信息,在食品包装安全信息展示中具有至关重要的作用。在食品包装中应用数字化艺术符号可以提升消费者的购买意愿,推动包装设计创新,促进社会公共健康,提升符号设计的独特性与信息传达效率。但是,当前数字化艺术符号在设计标准化、认知差异、技术实现与成本以及法规政策等方面仍面临一定挑战。基于此,本文提出构建标准化框架、增强认知接受度、优化技术与成本控制以及强化法规政策支持的应对策略,以推动其规范应用。Digital art symbols have both artistic beauty and efficient information,and play a vital role in the display of food packaging safety information.The application of digital art symbols in food packaging can enhance consumers’purchase intention,promote packaging design innovation,promote social public health,and enhance the uniqueness of symbol design and information transmission efficiency.However,at present,digital art symbols still face certain challenges in the aspects of design standardization,cognitive differences,technical realization and cost,as well as regulations and policies.Based on this,this paper puts forward the countermeasures of constructing standardization framework,enhancing cognitive acceptance,optimizing technology and cost control,and strengthening regulatory and policy support to promote its normative application.
分 类 号:TS2[轻工技术与工程—食品科学与工程]
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