乡村振兴视角下“非遗+美育”双轮驱动的文化传承与经济发展路径探索  

Exploring the Dual-Drive Path of“Intangible Cultural Heritage+Aesthetic Education”for Cultural Inheritance and Economic Development under the Rural Revitalization Strategy

作　　者：喻琰 徐明明 向东 Yan YU;Mingming XU;Dong XIANG(School of Innovation and Creative Design,Shenzhen Polytechnic,Shenzhen,Guangdong,518000,China)

机构地区：[1]深圳职业技术大学,深圳市福田区518000

出　　处：《产教融合研究》2025年第3期71-80,共10页

基　　金：成都市哲学社会科学重点研究基2024年度美丽乡村建设与发展研究中心项目“多村振兴视域下‘非遗+美育’在文化传承与乡村经济发展中的作用探究”的阶段性研究成果(项目编号:CCRC2024-16)。

摘　　要：随着政策的推动以及人们对非遗重要性认识的提升,非遗以多种形式走进教育领域。本文深入聚焦于乡村振兴战略的大背景,对“非遗+美育”双轮驱动模式在传统文化传承以及乡村经济发展方面的关键作用展开深度探究。通过对成都市双流区大河村进行实地调研,融合相关理论与多元实践案例,系统分析当下研究现状与存在的不足,并提出具有针对性和可操作性的文化传承与经济发展策略,以探索有效的乡村非遗文创产品品牌提升道路。With the advancement of national policies and the growing public awareness of the value of intangible cultural heritage(ICH),ICH has increasingly entered the field of education in diverse forms.This paper focuses on the broader context of China’s rural revitalization strategy and explores the pivotal role of the dual-drive model of“ICH+aesthetic education”in promoting traditional cultural inheritance and rural economic development.Through field research conducted in Dahe Village,Shuangliu District,Chengdu City,and integrating relevant theories with diverse practical cases,this study systematically analyzes the current research landscape and its limitations.It proposes targeted and feasible strategies for cultural transmission and economic growth,aiming to identify effective pathways for enhancing the branding of rural ICH-based cultural and creative products.

关 键 词：乡村振兴 美育 文化传承 设计实践 

分 类 号：G63[文化科学—教育学]