Marketing and design literature suggests that positioning a brand through the gender dimension of brand personality can influence consumers’perceptions of the brand.However,few studies have explored the role of fonts...
The rapid advancement of the Fourth Industrial Revolution and the widespread adoption of contactless environments have transformed the aviation industry,with mobile applications emerging as pivotal tools for enhancing...
In Hainan,China,the indigenous Li ethnic group,who have settled in the region since the Stone Age,has preserved the cultural heritage of Li Jin.This tradition involves dyeing threads,weaving,and embroidering patterns ...
With the rise of metaverse-related technologies and industries,user interface design(UID)has become increasingly important in enhancing user experience and engagement.This study focuses on the metaverse platform ZEPET...
Marquetry,also known as wood mosaic or wood veneer mosaic,uses wood as its primary material for intricate inlay work.Historically significant,marquetry can be seen in renowned museums like France’s Louvre,the British...
This paper aims to explore innovative bedding designs within the artistic home concept by studying the paintings of Mark Rothko,focusing on the application of his color and form.Rothko’s Abstract Expressionism style ...
USST Construction Project of English-Taught Courses for International Students in 2024;USST Teaching Achievement Award(Postgraduate)Cultivation Project in 2024;Key Course Construction Project in Universities of Shanghai in 2024.
This paper conducts an analysis of the protagonist,Leo Finckle,in The Magic Barrel from the perspective of ethical literary criticism.It explores Leo’s character traits,his ethical dilemmas and choices,and the moral ...
USST Construction Project of English-Taught Courses for International Students in 2024;USST Teaching Achievement Award(Postgraduate)Cultivation Project in 2024.
This study takes high-school translation practices as examples to investigate the current problems in high-school translation teaching.Using OBE(Outcome-Based Education)as the guiding theory,this study explores the me...
Children’s picture books are exceptionally unique and essential in the whole illustration art, as they are created for children, mainly with pictures and a small amount of text explanation. Picture language is more i...
Inspired by Maurice Merleau-Ponty’s phenomenology of perception and the concept of“body-subject”,this study advances a new paradigm of“embodied”design thinking.This approach not only investigates how design can f...