FRANCHISEE

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Food Cart:The Importance of Brand Recognition,Support,and Retention to Franchise Business
《Journal of Tourism and Hospitality Management》2021年第6期381-390,共10页Angelyn C.Dy Tioco 
The purpose of this study is to collect data from the owners of food cart businesses.This study benefits the franchisors in a way of learning the importance of the support,brand recognition,and retention of a franchis...
关键词：food cart FRANCHISE FRANCHISOR FRANCHISEE 
Franchisees Can Claim to Be Entrepreneurially Skilled or Not Three-Pronged Perceptions
《Management Studies》2014年第6期411-425,共15页Samuel Victor Chinyoka 
Entrepreneurial skills determine the success or failure of a business operator. Researchers in the field of franchising, however, believe that to succeed as a franchisee, a business operator does not have to have high...
关键词：entrepreneur entrepreneurial skills experts FRANCHISEE FRANCHISING independent perceptions performance strategy 
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