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The Dissemination of the Visual Image ofWhuhan Tianhe Airport Terminal Under Urban Cultural
《International Journal of Technology Management》2017年第5期45-46,共2页Jiang Dan 
With the vigorous development of China＇ s civil aviation industry and the advertising industry in recent years, airport image as a ＂commanding city height＂ has increasingly attracted attention of many as an ideal p...
关键词：Urban culture airport terminal advertising dissemination of visual image 
Research on The Development of Derivative Products of Comic and Animation Advertising Video of Local Characteristic Culture
《International Journal of Technology Management》2017年第1期72-74,共3页Hou Qingbin 
Rich historical and humanistic resources and local characteristic culture provides a wealth of material for creation of comic and animation.In recent years,animation industry of our country has achieved rapid developm...
关键词：local characteristic comic and animation advertising video derivative products research on the development 
Study on the Advertising Management of Fashion Magazines Under the Media Environment. A Case Study of＂ViVi＂
《International Journal of Technology Management》2015年第8期143-145,共3页Linghu Kerui 
Magazine advertising as a major source of income, the quality of its operations is critical to the development and survival of the magazine. However, under the new media environment, traditional advertising management...
关键词：New MEDIA ViVi FASHION magazines ADVERTISING BUSINESS 
The Tendency of Post-modemism in Contemporary Media Advertising
《International Journal of Technology Management》2013年第7期92-93,共2页Zheyuan Zhang 
Starting from the current situation of contemporm-y media advertising, this paper summarizes negative thoughts and emotions such as doubt, boredom and negation in contemporary media advertising. It also deconstructs t...
关键词：Media advertising POST-MODERNISM 
Study on the Application of Aesthetic Ideas to Micro-film Advertising
《International Journal of Technology Management》2013年第5期114-116,共3页Yunying WANG 
Micro-film is a product from the development of mobile media technology based on the network media, and the short and typical screen expression ability and effect are its forms of contents. Different from the communic...
关键词：Micro-film Advertising Aesthetic Ideas APPLICATION 
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