企业社会责任形象与员工工作满意度及组织公民行为的关系  

An Empirical Study of the Relationships among Corporate Social Responsibility Image,Job Satisfaction and Organization Citizenship Behavior

作　　者：张爱卿[1] 吕昆鹏[1] 钱振波[1] 

机构地区：[1]中央财经大学商学院,北京100081

出　　处：《经济管理》2010年第8期86-92,共7页Business and Management Journal ( BMJ )

基　　金：国家自然科学基金项目"基于社会责任的组织印象管理策略及其效应系列研究"(70771117);教育部新世纪优秀人才计划支持"我国民营企业的社会责任策略及其后效研究"(NCET-07-0893);中央财经大学211三期项目"跨国经营与企业社会责任"(CUFE211-3)

摘　　要：本文通过对236位不同企业的员工进行调查,探讨企业社会责任形象与员工工作满意度、组织公民行为之间的相互关系。研究结果显示(1)企业社会责任形象与员工工作满意度之间存在显著正向的相关关系,且劳工权益和人权保障对员工工作满意度有正向预测作用。人权保障和劳工权益对工作本身及工作关系、薪酬福利有正向预测作用;人权保障、管理系统和劳工权益对自我发展有正向预测作用;(2)企业社会责任形象与组织公民行为之间存在显著正向的相关关系,人权保障和劳工权益对组织公民行为有正向预测作用;(3)员工工作满意度与组织公民行为之间存在显著正向相关关系,工作本身和工作关系对组织公民行为有正向预测作用。This study attempts to use the corporate social responsibility image （CSR） as a starting point to explore the relationship among corporate social responsibility image, job satisfaction and organizational citizenship behavior （OCB） by a questionnaire survey on 236 employees of different enterprises. The results are： （ 1 ） There is a significant positive correlation between corporate social responsibility image and job satisfaction, and human fights protection and labor rights have a positive effect on job satisfaction. Human fights protection and labor fights have a positive effect on work relationship, pay and welfare. Human fights protection, management system and labor fights have a positive effect on personal development. （2） There is a significant positive correlation between corporate so- cial responsibility image and OCB, and human rights protection and labor rights have a positive effect on OCB. （3） There is a significant positive correlation between job satisfaction and OCB, work relationship has a positive effect on OCB.

关 键 词：企业社会责任形象 工作满意度 组织公民行为 

分 类 号：F272[经济管理—企业管理]