On the Importance of English in International E-commerce  

作　　者：旷燕[1] 

机构地区：[1]义乌工商职业技术学院外语外贸分院

出　　处：《科技信息》2012年第6期200-201,共2页Science & Technology Information

摘　　要：With the emergence of e-commerce in Yiwu, many online businessmen have begun operations in the Jiangdong Sub-district ofYiwu. Through a survey among the e-sellers there, it's obivious to see English, as a global language, is of vital importance in the internation-al e-commerce. To run international e-shops well, the sellers should possess an understanding and familiarity with the importance of Englishin product description, selling and after-sales.With the emergence of e-commerce in Yiwu, many online businessmen have begun operations in the Jiangdong Sub-district of Yiwu. Through a survey among the e-sellers there, it＇s obivious to see English, as a global language, is of vital importance in the international e-commerce. To run international e-shops well, the sellers should possess an understanding and familiarity with the importance of English in product description, selling and after-sales.

关 键 词：英语教学 教学方法 阅读教学 阅读知识 

分 类 号：G633.41[文化科学—教育学]