日本大学生的颜色词联想研究——兼与中国大学生比较  

On the Color Word Association of Japanese College Students——Compared with Chinese Students

作　　者：黄喜珊[1] 张积家[2] 张琳[1] 盐见邦雄 郑娟[1] 

机构地区：[1]华南师范大学心理学院暨心理应用研究中心,广州510631 [2]中国人民大学心理系,北京100872 [3]北翔大学福祉心理学科

出　　处：《心理学探新》2013年第2期146-150,共5页Psychological Exploration

基　　金：教育部人文社会科学研究青年基金(11YJC190009);广东省哲学社会科学规划项目(GD10YXL02)

摘　　要：以191名日本大学生为被试,用6个基本颜色词研究了日本大学生的颜色词联想。结果表明,日本大学生的颜色联想词分为正价和负价两种类型,包括感觉、情绪、人格特质3个维度。日本大学生对基本颜色词的具象联想、感觉和情绪维度的词汇多于中国大学生,人格维度的词汇远少于中国大学生。中国大学生对红、紫表现出更多和更丰富的积极联想,对黄色的正负价联想词均多于日本大学生。日本大学生对白表现出更多的正价联想,对粉红和紫表现出更多与性有关的联想。Adopting 6 kinds of color terms such as black, the study investigated the characteristics of the color word association among 191 Japanese college students. The results showed that color word associations could be divided into positive and negative types ,consisted of 3 kinds of dimensions ： sensation, emotion and personality traits. On the color word association among Japanese college students, the association word about concretization, sensation and emotion are more than Chinese college students. But their associations about trait are less than Chinese college students. Chinese college students have more plentiful positive association about red and purple, both positive and negative associations are more than Japanese college students. Japanese college studentshave more plentiful positive association about white, more associations about sex on pink and purple.

关 键 词：颜色词 联想 日本大学生 

分 类 号：B842.5[哲学宗教—基础心理学]