Motives of Arabic-Speaking Viewers for Watching English or Dubbed TV Programs  

Motives of Arabic-Speaking Viewers for Watching English or Dubbed TV Programs

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作  者:Ahmed Ankit 

机构地区:[1]Ajman University of Science and Technology, Ajman, United Arab Emirates

出  处:《Journalism and Mass Communication》2013年第11期705-717,共13页新闻与大众传媒(英文版)

摘  要:This research studies the motives that lead Arabic-speaking university students to watch television programs in English or dubbed in Arabic, and diagnoses the possible effects of these programs on these young people. A field study was conducted on a sample of viewers of the MBC2 and MBC4 Channels in the UAE. A questionnaire was used as a tool to cover a sample of the community comprised of 200 young people who attend various public and private universities in the UAE, aged generally between 18 and 30 years old. The applied study proves that there is no relationship between gender and audience preference, and that there is an independence of respondents' academic specialization and choice of channel. The study's results show that learning English is among the most important motives for the respondents to watch these programs and that 90% of respondents believe that watching foreign programs has negative effects on university youth.

关 键 词:TRANSLATION DUBBING TV programs SUBTITLES 

分 类 号:TP391[自动化与计算机技术—计算机应用技术] TN948.13[自动化与计算机技术—计算机科学与技术]

 

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