以工学结合为导向的《国际商务谈判与函电应用》课程的教学创新  

作　　者：马歆[1] 

机构地区：[1]武汉东湖学院经济学院,湖北武汉430212

出　　处：《高教学刊》2016年第4期102-103,共2页Journal of Higher Education

摘　　要：伴随着中国加入WTO组织后,近十年来与中国签署自由贸易区协定的合作国家逐渐增加,中国在国际间与其他国家的经济合作和交往都更趋频繁。企业在运营的过程中大胆尝试加入跨境贸易的行列,社会上对于既懂得英语又了解专业知识的复合型人才需求不断上升。本文主要对当前国际贸易专业中设置的课程进行简单回顾,以《国际商务谈判与函电应用》这门课程为例,对比传统《国际商务谈判》与《外贸函电写作》的教学现状与差异,最后以武汉东湖学院为例提出以工学结合为向导的课程教学创新。With China＇s accession to the WTO, there is a growing number of countries signing free trade area agreement with China since last decade, which indicates that China has a more frequent economic cooperation and exchanges with other countries in the world. Enterprises expand their business to cross-border trade, which emerges the demand of interdisciplinary talents who knows foreign languages as well as professional knowledge. Taking the course International Business Negotiations and Correspondence Application as an example, this paper makes a short review on the current international trade courses, compares the current conditions and differences between the two traditional courses International Business Negotiation and English Correspondence Writing. And a teaching innovation oriented by work-learning integration is put forward in view of the situation of Wuhan Donghu University.

关 键 词：国际商务谈判 外贸函电写作 工学结合 教学创新 

分 类 号：G642[文化科学—高等教育学]