基于职业院校“双创”教育的“创教赛三融合”研究  

Research on “Three Integration of Creation and Education and Competition” Based on “Double Creation” of Vocational Education

作　　者：覃聪[1] QIN Cong(Guangdong AIB Polytechnic University,Guangzhou Guangdong,510603,China)

机构地区：[1]广东农工商职业技术学院

出　　处：《创新创业理论研究与实践》2019年第8期92-94,共3页The Theory and Practice of Innovation and Enterpreneurship

基　　金：2016年全国商业职业教育教学指导委员会教学改革“十三五”规划课题:高职商科类专业创新创业教育的实践与研究(项目编号:JG-8);2017年广东省高职教育商业类专业教学指导委员会教学改革项目:基于职业岗位能力开发的电子商务专业课程改革研究与实践(项目编号:YSYJZW2017YB66)

摘　　要：电子商务专业培养以应用型人才为根本,开设专业课程均围绕着企业岗位,有很强的实用性。近年教育部主办的全国职业院校技能大赛电子商务技能赛项是以电子商务产业发展前沿需求为导向,采取真实环境与虚拟环境相结合的比赛方式,侧重考查学生电子商务综合应用与实际操作能力。竞赛具有很强的实际岗位应用意义。比赛给电子商务专业也带来了新的探索,竞赛的内容很好地启发了电子商务专业课程的设计,使教学过程更能贴近企业工作岗位。参赛的学生也在竞赛中提前收获了企业工作的相关经验。而且这些经历对于电子商务专业学生创业也铺下了扎实的技能基础。E-commerce specialty training is based on applied talents,and professional courses are set around enterprise posts,which has strong practicability.In recent years,the E-commerce skills competition of national vocational colleges sponsored by the ministry of education is guided by the frontier demand of the development of e-commerce industry.It adopts the competition mode of combining real environment with virtual environment,focusing on investigating students’comprehensive application and practical operation ability of e-commerce.Competition has a strong practical significance in post application.Competition has also brought new exploration to E-commerce specialty.The content of the competition has inspired the design of E-commerce specialty curriculum,and made the teaching process closer to the enterprise’s job.Participants also gained similar experience in enterprise work ahead of time.Moreover,these experiences have laid a solid foundation of skills for students majoring in e-commerce to start their own businesses.

关 键 词：职业院校 电子商务 创新创业教育 创赛教融合 

分 类 号：G712[文化科学—职业技术教育学] F713.36-4[文化科学—教育学]