说服传播理论对形势与政策课程教学改革的启示  

Implication of Persuasive Communication Theory to the Teaching Reform of Situation and Policy in Universities

作　　者：徐震虹[1] 徐安安[2] XU Zhen-hong;XU An-an(Students’Affairs Division, Anhui University, Hefei 230601, China;School of Humanities, Hefei Normal University, Hefei 230061, China)

机构地区：[1]安徽大学学生处,合肥230601 [2]合肥师范学院文学院,合肥230061

出　　处：《安徽广播电视大学学报》2017年第3期65-68,共4页Journal of Anhui Radio & TV University

基　　金：安徽省高等教育振兴计划形势与政策课名师工作室项目(项目编号:szzgjh1-12018-4)

摘　　要：高校形势与政策课程教学在大学生思想政治教育中承担着重要作用。运用说服传播理论,将课程解释为学生思维、态度、价值观和行为选择施加影响的有意识的教育传播活动,并从影响传播效果的传播者、传播内容、传播技巧和受众等方面提出形势与政策课程教学改革的具体思路。The course of Situation and Policy plays an important role in the ideological and political education of college students.In this article,the course will be interpreted as a conscious educational communication activity that affects students’thinking,attitude,and sense of worth through the persuasive communication theory.From the aspects of communicators,communication content,communication skills and audience,the article also puts forward the concrete ideas of the teaching reform of situation and policy.

关 键 词：形势与政策 说服传播 教学改革 

分 类 号：G642[文化科学—高等教育学] G206[文化科学—教育学]