新时代加强高职院校融媒体中心建设的路径探析——以湄洲湾职业技术学院为例  

The Analysis and Exploration of the Way to Enhance the Construction of Convergence Media Center in Higher Vocational Colleges in the New Era——A Case Study of Meizhouwan Vocational Technology College

作　　者：吴伟锋 WU Weifeng(Meizhouwan Vocational Technology College,Putian Fujian,351100,China)

机构地区：[1]湄洲湾职业技术学院,福建莆田351100

出　　处：《文化创新比较研究》2023年第8期66-70,共5页Comparative Study of Cultural Innovation

摘　　要：在全媒体时代,师生对优质信息和媒体传播的需求日益增长,高校必须依托优质教育资源,不断创新,融合传统媒体和新媒体,建设与教育定位和学校特色相匹配的媒体融合中心。湄洲湾职业技术学院根据实际情况,以顺应时代、服务师生、助推学院发展的务实之举,把融媒体中心建设作为当前一项重要而紧迫的任务,扎实推进,并在建设过程中提出对策,为高职院校融媒体中心有序健康发展探析路径。这对高校掌握思想政治教育制高点、引导舆论,做好意识形态工作,培养德、智、体、美、劳全面发展的社会主义建设者和接班人,落实立德树人根本任务有着积极意义。In the era of all media,facing the increasing demand of teachers and students for high-quality information and media communication,colleges and universities must rely on high-quality educational resources,constantly innovate,integrate traditional media and new media,and build a media convergence center matching the educational positioning and school characteristics.According to the actual situation,Meizhou Bay Vocational and Technical College will adapt to The Times,serve teachers and students,and boost the development of the college,take the construction of the financial media center as an important and urgent task at present,and make solid progress,and put forward countermeasures in the construction process,so as to explore the path for the orderly and healthy development of the financial media center of higher vocational colleges.This is of positive significance for colleges and universities to grasp the commanding heights of ideological and political education,guide public opinion,do a good job in ideological work,train socialist builders and successors who have all-round development of morality,intelligence,physique,beauty and labor,and implement the fundamental task of cultivating people by virtue.

关 键 词：高职院校 融媒体中心 建设 校园新闻 融合 意识形态 

分 类 号：G719.2[文化科学—职业技术教育学] G206[文化科学—教育学]