高职纺织品检验与贸易专业核心竞争力提升策略研究  

Research on core competitiveness promotion strategy of textile inspection andtrade major in higher vocational colleges

作　　者：赵为陶[1] 高妍[1] 陶丽珍[1] Zhao Weitao;Gao Yan;Tao Lizhen(Changzhou Vocational Institute of Textile and Garment,Changzhou 213164,China)

机构地区：[1]常州纺织服装职业技术学院,江苏常州213164

出　　处：《纺织报告》2024年第4期97-100,共4页

基　　金：江苏省高校哲学社会科学研究项目(2020SJA1281);江苏省高校“青蓝工程”优秀青年骨干教师项目(苏教师函[2022]29号);江苏高校青蓝工程优秀教学团队项目(苏教师函[2021]11号)。

摘　　要：核心竞争力的提升是高职专业迈向高质量发展的必由之路,也是能为专业在招生、就业市场带来竞争优势的内生资源。文章基于调研走访结果,厘清高职纺织品检验与贸易专业发展的内外部环境及竞争态势,并根据迈克尔·波特(Michael Porter)的竞争战略理论,分析纺织品检验与贸易专业建设竞争策略的选择,从“金师”“金课”“金基地”3个层面探讨专业核心竞争力提升的具体路径,助力纺织品检验与贸易专业高质量发展。Enhancing core competitiveness is essential for the high-quality development of higher vocational education majors,serving as an intrinsic resource that can offer competitive advantages in enrollment and job markets.Based on the results of the research visits,this article clarifies the internal and external environment and competitive situation of the development of the textile inspection and trade major in higher vocational colleges.Utilizing Michael Porter’s competitive strategy theory,it analyzes the choices of competitive strategies for the construction of the textile inspection and trade major.Furthermore,it explores concrete paths for enhancing the major’s core competitiveness from the perspectives of“gold teachers”“gold courses”and“gold bases”,aiming to support the high-quality development of the textile inspection and trade major.

关 键 词：高等职业教育 纺织品检验与贸易 核心竞争力 策略 

分 类 号：G712[文化科学—职业技术教育学] TS107[文化科学—教育学] F740[轻工技术与工程—纺织工程]