心理契约视角下企业社交媒体中员工知识共享行为研究  

Knowledge-sharing Behavior in Enterprise Social Media from the Perspective of Psychological Contract

作　　者：杨振华 黄林 郑大庆[3] 黄丽华[4] YANG Zhen-Hua;HUANG Lin;ZHENG Da-Qing;HUANG Li-Hua(Zhejiang Ecological Civilization Executive Leadership Academy,Huzhou 313000;School of Economics&Management,Huzhou University,Huzhou 313000;School of Information Management&Engineering,Shanghai University of Finance and Economics,Shanghai 200082;School of Management,Fudan University,Shanghai 200082)

机构地区：[1]浙江生态文明干部学院,浙江湖州313000 [2]湖州师范学院经济管理学院,浙江湖州313000 [3]上海财经大学信息管理与工程学院,上海200082 [4]复旦大学管理学院,上海200082

出　　处：《软科学》2024年第11期96-101,共6页Soft Science

基　　金：国家社会科学基金项目(20BJ180);浙江省软科学研究项目(2021C35043);浙江省哲学社会科学规划领军人才专项课题(22YJRC14ZD);浙江省旅游拔尖人才计划;南太湖特支计划青年拔尖人才计划。

摘　　要：基于心理契约理论构建企业社交媒体中员工知识共享行为的机理模型,收集358名员工借助钉钉共享知识的数据开展实证研究。研究发现:社区帮助动机显著促进员工隐性知识共享行为,但组织帮助动机对员工隐性知识共享行为存在抑制作用;组织依恋对隐性和显性知识共享水平均有显著提升作用;社区归属感显著改善员工的显性和隐性知识共享行为。中介效应分析表明,社区归属感正向影响社区帮助动机进而间接促进员工隐性知识共享。Based on the psychological contract theory,we constructed a mechanistic model of employees' knowledge-sharing behavior using enterprise social media,and collected data from 358 enterprise employees who carried out knowledge-sharing activities.The results showed that community-helping motivation significantly promotes employees' tacit knowledge-sharing behaviors,but organizational helping motivation has an inhibitory effect on employees' tacit knowledge-sharing behaviors;organizational attachment significantly enhances both the level of tacit and explicit knowledge sharing;and sense of community belonging significantly improves employees' explicit and tacit knowledge sharing behaviors.Further mediating effect analysis showed that community belonging positively influenced community-helping motivation and indirectly promoted employees' tacit knowledge sharing.

关 键 词：知识共享 企业社交媒体 心理契约 组织公民 

分 类 号：G206[文化科学—传播学] F272[经济管理—企业管理]