产教融合视阈下的高职电子商务专业群建设研究  

Research on the Construction of E-commerce Specialty Group in Higher Vocational Education from the Perspective of Industry-education Integration

作　　者：花蓉 顾菲[1] 王斌[1] HUA Rong;GU Fei;WANG Bin(Yangzhou Polytechnic Institute,Yangzhou,Jiangsu,China 225000)

机构地区：[1]扬州工业职业技术学院,江苏扬州225000

出　　处：《湖南邮电职业技术学院学报》2020年第1期73-75,86,共4页Journal of Hunan Post and Telecommunication College

基　　金：江苏省教育科学研究院现代教育技术研究所2017年课题“‘宁镇扬’视阈下扬州市高职专业与产业发展需求契合度研究”(课题编号:2017-R-52642)。

摘　　要：专业群建设是提升高职院校核心竞争力的重要途径,产教融合是职业教育未来发展的必经之路,文章探索产教融合背景下高职院校电子商务专业群的建设,分别从人才培养模式、专业群课程资源、教材教法改革、师资队伍建设、实习实训基地建设等方面提出具体建设举措和方法。The construction of professional groups is an important way to enhance the core competitiveness of higher vocational colleges.The integration of industry and education is an important way for the future development of vocational education.This paper explores the construction of e-commerce specialty group in higher vocational colleges under the background of industry-education integration.It also puts forward specific construction measures and methods from the aspects of personnel training mode,professional group curriculum resources,teaching material and teaching method reform,faculty construction,practice and training base construction.

关 键 词：产教融合 电子商务 专业群建设 

分 类 号：G712[文化科学—职业技术教育学] F713.36[文化科学—教育学]