基于实体公司的跨境电商人才培养实践研究  

On the Practice of Cross-border E-commerce Talent Training Based on Entity Companies

作　　者：叶海玲[1] 蔡文芳[2] YE Hailing;CAI Wenfang(Ningbo City College of Vocational Technology,Ningbo Zhejiang 315100)

机构地区：[1]宁波城市职业技术学院商学院党总支,浙江宁波315100 [2]宁波城市职业技术学院,浙江宁波315100

出　　处：《宁波开放大学学报》2021年第3期102-105,112,共5页Journal of Ningbo Open University

基　　金：宁波城市职业技术学院教改项目“高职扩招人才培养模式与质量改革路径研究”成果之一,项目编号:2020XJZX04。

摘　　要：跨境电商行业发展迅猛,但是企业却人才难求。如何破解这个问题,文章在分析了企业对跨境电商人才的需求、目前高职院校跨境电商人才培养的问题后,对以校企合作实体公司形式的培养模式做了实践探索,对培养既有扎实的理论基础又有较高的实践操作能力和职业素养的跨境电商人才提出了建议和路径。The cross-border e-commerce industry is developing rapidly, with talents being hard to find. This article focuses on the solution of this problem. After analyzing the enterprise’s requirements for cross-border e-commerce talents and the current talent training problems in higher vocational colleges, the article has made practical explorations on the training model of schoolenterprise cooperation in the form of entity companies, and put forward their own suggestions and paths to cultivate talents with solid theoretical foundations and high practical operational capabilities.

关 键 词：跨境电商 人才培养 校企合作 实体公司 

分 类 号：G712[文化科学—职业技术教育学]