产教融合视野下企业资源深度嵌入高职工商管理类课程教学研究  

On the Deep Embedding of Enterprise Resources into the Teaching of Business Administration Courses in Higher Vocational Colleges from the Perspective of Industry-education Integration

作　　者：汪玉霞[1] 吴欢欢 Wang Yuxia;Wu Huanhuan(Huizhou Economics and Polytechnic College,Huizhou,Guangdong 516057,China;TCL King Electrical Appliances(Huizhou)Company Limited,Huizhou,Guangdong 516006,China)

机构地区：[1]惠州经济职业技术学院,广东惠州516057 [2]TCL王牌电器(惠州)有限公司,广东惠州516006

出　　处：《邢台职业技术学院学报》2023年第2期21-26,共6页Journal of Xingtai Polytechnic College

基　　金：惠州经济职业技术学院“创新强校”重点教改科研项目--“产教融合视野下企业资源深度嵌入工商管理类课程教学改革研究--以TCL王牌公司与惠州经济职业技术学院的合作为例”,项目编号:2021ZD01。

摘　　要：文章从一线教师角度出发,研究教师如何在已有校企合作项目基础上发挥主体作用搜集企业资源深度嵌入课堂教学改革各个环节的“1234”模式,具体为一个结构化教学团队、两个教学平台、三类企业资源挖掘、四个教改领域,教法上提倡项目教学、混合式教学、PBL、体验式教学,切实培养学生与行业企业岗位需求相对应的职业能力。From the perspective of front-line teachers,the article studies the“1234”modes which are the roles of teachers in collecting enterprise resources deeply embedded in all aspects of classroom teaching reform based on the existing school-enterprise cooperation projects,namely a structured teaching team,two teaching platforms,three types of enterprise resources mining,and four areas of teaching reform.The teaching methods such as project teaching,blended teaching,PBL,and experiential teaching are advocated to effectively cultivate students’vocational ability corresponding to the job requirements of industry enterprises.

关 键 词：产教融合 教学改革 企业资源 精品课程 混合式教学 

分 类 号：G712[文化科学—职业技术教育学]