基于“岗课赛证融通”模式的课程改革与设计——以房地产经营与管理课程为例  

Curriculum Reform and Design Based on the“Integration of Posts,Courses,Competitions,and Certificates”Model:A Case Study of the Real Estate Operation and Management Course

作　　者：魏海霞 黄若珊 高照忠 Haixia WEI;Ruoshan HUANG;Zhaodong GAO(Guangdong Polytechnic of Industry and Commerce)

机构地区：[1]广东工业贸易职业技术学院,510510

出　　处：《产教融合研究》2025年第1期1-12,共12页

摘　　要：随着职业教育改革的深入推进,“岗课赛证融通”模式已成为高职院校课程建设的重要方向。以房地产经营与管理课程为例,本文分析了“岗课赛证融通”模式的内涵及其在课程设计中的具体应用。通过岗位需求分析、课程内容优化、技能竞赛结合和职业证书获取等路径,该模式能够有效提升学生的职业能力和就业竞争力,同时推动校企合作的深化。研究表明,“岗课赛证融通”模式实现了课程与岗位需求的精准对接,为高职教育提供了有益的实践经验。With the deepening of vocational education reform,the“integration of posts,courses,competitions,and certificates”(PCCC)model has become a crucial direction for curriculum devel-opment in higher vocational colleges.Taking the Real Estate Operation and Management course as an example,this paper analyzes the PCCC model’s essence and its practical application in cur-riculum design.Through job demand analysis,course content optimization,skill competition inte-gration,and vocational certificate acquisition,the model effectively enhances students’professional competence and employability while promoting in-depth school-enterprise cooperation.The study demonstrates that the PCCC model achieves precise alignment between curriculum and job require-ments,providing valuable practical experience for vocational education.

关 键 词：岗课赛证融通 课程改革 职业教育 房地产经营与管理 高职院校 

分 类 号：G71[文化科学—职业技术教育学]