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Coordination for a Closed-loop Supply Chain with Recycling Platform Considering Dynamic Setting: 《Journal of Systems Science and Systems Engineering》2024年第4期425-451,共27页Zehua Xiang Ting Ji Lingfeng Dong; supported by funding from National Natural Science Foundation of China under Grant Nos.72301087 and 71931009;National Social Science Fund of China under Grant No.22CGL014;Zhejiang Provincial Natural Science Foundation of China under Grant No.LQ23G010002;Zhejiang Provincial Philosophy and Social Sciences Planning Project under Grant No.24NDQN007YB;Research Start-up fund of Hangzhou Normal University under Grant No.4135C50221204091.; This paper presents a dynamic closed-loop supply chain(CLSC)model,incorporating a manufacturer,a retailer,and an internet recycling platform(IRP),utilizing differential game theory while considering the forgetting eff...; 关键词：Big Data marketing differential game closed-loop supply chain COORDINATION internet recycling platform

Modeling and application of marketing and distribution data based on graph computing: 《Global Energy Interconnection》2022年第4期448-460,共13页Kai Xiao Daoxing Li Xiaohui Wang Pengtian Guo; This work was supported by the National Key R&D Program of China(2020YFB0905900).; Integrating marketing and distribution businesses is crucial for improving the coordination of equipment and the efficient management of multi-energy systems.New energy sources are continuously being connected to dist...; 关键词：Marketing and distribution connection Graph data Graph computing Knowledge graph Data model

How can New Dental Brands Grab A Bigger Share in Marketing?: 《China Detergent & Cosmetics》2022年第1期31-33,共3页Long Yanyu; As most people acknowledges,the toothpaste market already has been occupied by a great number of strong players and can be considered an increasingly deadly battlefield.However,for a market that is large enough,with e...; 关键词：field. potential PRECISE

Should the Companies Invest in Innovation？: 《Management Studies》2017年第6期555-562,共8页Andreas Votteler Monika Zatrochova; In the beginning, this template describes the actual situation on the market. As a second point, there is a description and a classification of the different kinds of innovation. The object of this template is a scien...; 关键词：INNOVATION kind of innovation market MARKETING marketing strategy strategy

从黄浦江边到西子湖畔“圈粉”无数烟台城市形象惊艳沪杭: 《走向世界》2017年第35期12-21,共10页刘洁王遥驰; 7月20日至21日,继此前在北京、三亚、兰州、银川、呼和浩特等地开展城市综合营销后,由市委宣传部、外宣办,市旅发委、住建局、商务局、农业局等部门组成的烟台城市形象宣传推介团分别在上海、杭州举办两场推介会,向＂沪杭＂人民发出了...; 关键词：城市形象西子湖畔黄浦江边综合营销手机客户端形象宣传人间天堂黄海之滨 MARKETING 日至

International Marketing of Taishan Shigandang Based on STP Strategy: 《Journal of Landscape Research》2017年第3期67-69,72,共4页TIAN Lichao; Taishan Shigandang is a widely-spread subculture and an important part of Taishan subculture. Today, there is a great challenge to its protection and development. This paper analyzed the necessity and feasibility of i...; 关键词：Taishan Shigandang CULTURE INTERNATIONAL MARKETING STP STRATEGY

The Usage of Instagram as a Marketing Tool: 《Journalism and Mass Communication》2017年第3期133-141,共9页Sabahattin Celik; The developments in information and communication technologies everyday and the effects of globalization have led to many changes in most of the fields including marketing communications. Today, businesses are struggl...; 关键词：social media social network MARKETING Instagram

Making Standards a Globally Recognized Marketing Tool: 《China Standardization》2016年第4期62-65,共4页; In recent years, Shunde district, Foshan city of southeast China＇s Guangdong province has vigorously promoted enterprises＇ participation in international standardization work. The district has encouraged local enter...; 关键词：国际标准化工作工具营销企业参与国际影响力市场占有率出口产品顺德市

Discussion on ＂hunger marketing＂ mode in Internet age based on consumer satisfaction --Take Xiaomi as an example: 《International English Education Research》2016年第7期30-32,共3页FENG Yu; Recently, with people＇s lives have been continuously improved, the purchasing power of consumers is increasing ）,ear by year and China＇s market is becoming more and more mature. In this case. consumers have more op...; 关键词：Hunger Marketing： Intemet era Customer satisfaction

Marketing as Innovation Strategy in Non Profit Sector in China： The Network of Influence ＂Guanxi＂: 《Chinese Business Review》2016年第5期224-238,共15页Antonia Sajardo Moreno Marta Gil Ibafiez Rafael Curras Perez; In a globalized world, not only the business market is overlapped but also marketing models take shape within economic systems. While there has been a proliferation in the implementation of marketing in the private se...; 关键词：nonprofit organizations SUSTAINABILITY marketing mix China competitive environment networks ofinfluence GUANXI

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