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Research on the Modern Precision E-commerce Marketing Model under the Big Data and Pattern Recognition Background: 《International Journal of Technology Management》2016年第6期51-53,共3页Junhua Wang; In this paper, we conduct research on the modern precision e-commerce marketing model under the big data and pattern recognition background. Large amount of consumption data provides the electricity enterprises grasp ...; 关键词：E-COMMERCE MARKETING BIG Data Pattern Recognition PRECISION BACKGROUND

Analysis of Southern Taihang Tourism Production and Research on Brand Marketing Strategy based on SWOT and PST: 《International Journal of Technology Management》2016年第1期67-69,共3页XU Zhen-tao ZHU wei; Under the new normal economic environment, the traditional tourism faces competition, but also new opportunities in the emerging service industry. Thus, to enrich the expanding tourist market is a powerful guarantee o...; 关键词：SWOT PST Brand Marketing Festival Marketing Green Marketing

Study on the influence of network marketing to the development of SME under the context of big data: 《International Journal of Technology Management》2015年第4期12-14,共3页Weijun DING; With the rapid development of information networks and the overall development of e-commerce, online marketing has continued to assault the traditional business marketing model and methods of operation, and it makes g...; 关键词：big data MARKETING SME EFFECTS

The role of agricultural mechanization technology in the promotion of scientific and technological achievements in agriculture: 《International Journal of Technology Management》2014年第11期13-15,共3页Zhiying TANG Xiaoming FU; Agricultural mechanization is to the use advanced and applicable agricultural machinery and equipment in agriculture to improve agricultural production conditions, and continuously improve the production technology an...; 关键词：agricultural mechanization technology MARKETING scientific and technological achievements

Economical Hotels in Email Marketing Strategy: 《International Journal of Technology Management》2014年第11期95-97,共3页Zhenhua ZHANG; With the rapid development of China＇ s tourism industry, the country in various regional economy hotels has sprung up everywhere. Economical hotels affected due to low prices of factors, more and more pro-consumer ga...; 关键词：Economical Hotels Email Marketing User License

Brand Marketing in an era of big data: 《International Journal of Technology Management》2014年第10期6-8,共3页Shaozong Chai; In the digital age, people＇ s lifestyles and ways of thinking are in a series of changes, this change also makes it a big shift in consumer attitudes. It gives consumers a broader perspective, while also improving th...; 关键词：big data BRAND MARKETING

Research on Difference of Tourism Consumption Behavior of the Youth: 《International Journal of Technology Management》2014年第6期55-57,共3页Yu An Wang Zhong; The tourism consumption behavior of the young people has significant effect on the present social tourism consumption behavior. Intensifying the research on tourism consumption behavior of the youth group helps to exp...; 关键词：university students tourism consumption FEATURE DIFFERENCE MARKETING

Question of the status quo and countermeasure exit in the China Business Network Marketing: 《International Journal of Technology Management》2013年第12期62-64,共3页Yuxin Luo; In the application process of the Internet and network marketing, many Chinese companies are actively engaged in practice, and after an exploratory period of time, companies accumulated some experience in a representa...; 关键词：COUNTERMEASURE BUSINESS Network Marketing.

Strategy research of enterprises to cope with marketing environment changes: 《International Journal of Technology Management》2013年第11期109-111,共3页Guangzeng Zhang; Enterprise is economic cell of society. Enterprise marketing activities are conducted under certain social conditions, which have countless ties with all aspects of society. In order to achieve the established marketi...; 关键词：ENTERPRISE marketing environment strategy.

The analysis of marketing strategy of fast fashion brand from the success of＂H＆M＂: 《International Journal of Technology Management》2013年第10期122-123,共2页Huanliang Zhu Wenhao Su; In recent years, in fashion industry, especially in clothing market industry, the development of fast fashion brands is very rapid, the accounts in clothing market is more and more, which has become art indispensable ...; 关键词：MARKETING Marketing strategy Fast fashion brands Fashion industry.

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